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Hulk Order Status Tracker Now Integrates with Mailchimp
Learn how to transform your post-purchase experience by syncing real-time shipping data and automated marketing through the new Hulk Order Status Tracker and Mailchimp integration.
2 minutes, 50 seconds
In the competitive world of e-commerce, the journey does not end when a customer clicks "Buy." In fact, the post-purchase experience is where long-term loyalty is won or lost. If you are only sending a basic shipping confirmation, you are missing out on a massive opportunity to engage.
We are thrilled to announce that the Hulk Order Status Tracker app now officially integrates with Mailchimp. This powerful partnership allows you to turn shipping updates into automated marketing opportunities, ensuring your customers stay engaged from the moment they checkout until their package arrives and beyond.
Why Connect Order Status Tracker with Mailchimp?
Most merchants use order tracking simply to reduce "Where is my order?" (WISMO) tickets. While that is important, the real magic happens when you use real-time shipping data to drive automated marketing campaigns.
By syncing your tracking data with Mailchimp via our new integration, you can:
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Automate Post-Purchase Campaigns: Send customized emails to remind single-purchase customers that it is time to re-order.
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Build Long-Lasting Relationships: Use personalized data to show customers you are with them every step of the delivery process.
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Increase Total Revenue: Transform a standard transactional notification into a branded experience that encourages the next sale.
Complete Real-Time Data Sync
This integration is deep and comprehensive. We send a wide array of data points directly to your Mailchimp account in real-time so your segments and automations are always accurate. Here is the data that is synced:
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Customer & Order Basics: First and last name, Order ID, Order Number, Order Status, Order Tags, and External IDs.
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Financial Details: Total price, subtotal, discounts, and currency codes.
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Logistics & Tracking: Tracking numbers, carrier titles, carrier phone numbers, carrier logo links, and direct carrier tracking links.
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Status & Timing: Shipment status (and sub-status), "In Transit" timestamps/labels, fulfillment creation dates, and pickup locations.
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Estimated Delivery: Last ETA timestamps, ETA labels (e.g., "Arriving tomorrow"), and ETA types.
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Location Updates: Destination details (city, address, country, postal code) and the address/message of the last update.
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Engagement Links: Direct links to your custom tracking pages (including short links), order admin links, and review app links to capture feedback at the perfect moment.
How to Set Up the Mailchimp Integration
Follow these steps to ensure your tracking data and customer information sync correctly to your Mailchimp account via real-time webhooks.
Step 1: Generate Your Mailchimp API Key
To begin, you need to allow our app to communicate with your Mailchimp account safely.
- To locate the API Keys, log into your Mailchimp account
- Navigate to account Settings > Extras > API Keys
- Under Your API keys, tap on Create a Key Button and copy the API key
- Set the status as Enable
- Paste that into the API Keys field in your Reorder Master workflow
Step 2: Collect Your Audience ID
The Audience ID tells our app exactly which list of customers to update.
- To locate the Audience ID, log into your Mailchimp account
- Navigate to Audience > All contacts > settings > Audience name and defaults
- Go to Audience and select your audience
Step 3: Connect Order Status Tracker to Mailchimp
- Head over to the Order Status Tracker app > Integrations
- Enable Mailchimp integration
- Add the above details to the Audience ID
- Add the Mailchimp API Key value
- Press Save
Step 4: Monitor Your Mailchimp Sync
Once connected, you can verify that the data is flowing.
- Back to Mailchimp admin > Audience > All contacts > contact
- You will see a new metric called Order Status Tracker; you can check the details from the example event we sent you.
Transform Your Post-Purchase Experience Today
With this integration, you are no longer just a store, you are a brand that communicates with precision. Use this real-time data to drive traffic back to your site or segment your VIP customers based on their order totals and frequency.
For any help or technical questions during the setup, contact our customer support team!
Have questions or feedback? Our support team is available 24/7 and always happy to help.
Frequently asked questions (FAQs)
By integrating Hulk Order Status Tracker with Mailchimp, tracking data is sent via webhooks in real-time. You can use this data to trigger Mailchimp Customer Journeys or Automations based on specific triggers like "Shipment Out for Delivery" or "Delivered."
Yes. The integration syncs fields such as shipment_status and order_total_price. This allows you to create high-value segments, such as customers who have successfully received their order or VIP customers who have spent over a certain amount, for targeted follow-up campaigns.
Absolutely. By proactively sending real-time tracking links and carrier updates (like carrier title and ETA) directly to your customers' inbox via Mailchimp, you keep them informed without requiring them to contact your support team.
No. The setup is designed for merchants and requires no coding. You simply need to generate an API Key and locate your Audience ID in your Mailchimp settings, then paste them into the Integrations tab of the Order Status Tracker app.
Yes. Because the app syncs the fulfillment_created_at date and order_items to Mailchimp, you can set up an automation to send a reminder email a specific number of days after an order is fulfilled, encouraging repeat purchases and increasing Customer Lifetime Value (CLV).
