7 Best Shopify Frequently Bought Together Apps in 2026

Increasing the average order value (AOV) is a core challenge for every Shopify merchant. Whether you’re running a small shop or managing a thriving enterprise, finding effective ways to encourage customers to purchase more items in a single transaction can make a significant difference to your bottom line. That’s where frequently bought together and bundle apps come in. These tools help merchants present smart, relevant product recommendations and discounts, nudging shoppers to add complementary items to their carts. The result: higher AOV, more sales, and a better shopping experience for customers.

But with the Shopify App Store packed with upsell, cross sell, and bundle options, how do you pick the right one? Merchants should look at feature breadth (AI recommendations, manual bundles, analytics), integration support (with review apps, page builders, and Shopify checkout), language coverage, pricing flexibility, and proven trust signals like review volume and years on the market. You also want an app that’s Built for Shopify to ensure smooth operation and ongoing compatibility.

Executive summary: After reviewing the leading options, Frequently Bought Together CBB is our #1 pick for Shopify stores seeking to increase AOV with top-quality product bundles, AI-powered recommendations, and seamless upsell and cross sell features. With a rich feature set, excellent integration support, and a long track record of merchant success, it stands out as the most complete solution in 2026.

Frequently Bought Together CBB

Frequently Bought Together CBB is designed for merchants who want to drive higher AOV through smart product bundling, AI-based recommendations, upsells, and cross sells. The app makes it easy to display “frequently bought together” offers, create both automatic and manual bundles, and deliver targeted upsell/cross sell suggestions via a customizable widget. With advanced analytics and support for multiple discount types, merchants can fine-tune their offers and measure what works best.

• Key Capabilities: AI-powered and manual recommendations, bundle discounts, customizable widgets, advanced analytics, social proof displays, and support for a wide range of integrations (including popular review apps like Judge.me, Loox, Stamped.io, and Yotpo).
• Integrations: Checkout, Shopify Admin, Ali Reviews, Opinew, Judge.me Reviews, Loox Reviews, Ryviu: Product Reviews & QA, Stamped.io Reviews, Yotpo Reviews.
• Languages: Supports 9 languages, including English, French, German, Spanish, Italian, Dutch, Portuguese (Brazil), Chinese (Simplified), and Chinese (Traditional).

Pricing breakdown:

• Starter (Free): Try core features with up to 3 manual bundles and basic support.
• Professional I ($14.99/month): Up to 50 orders/month, unlimited manual bundles, automatic and global recommendations, bundle discounts, advanced customisation, analytics, translations, and priority 24/7 support.
• Professional II ($19.99/month): Up to 500 orders/month with full feature access.
• Professional III ($39.99/month): For high-volume stores (500+ orders/month) with all advanced features.

Pros: Deep feature set (AI and manual bundles, analytics, multiple discount types), unmatched integration support, broad language coverage, granular pricing tiers, and “Built for Shopify” status. Over 1,000 reviews and nearly a decade on the market provide strong trust signals.

Cons: Entry-level free plan has limited bundle capacity, so scaling merchants will need to upgrade to unlock full capabilities.

Verdict: Frequently Bought Together CBB is ideal for merchants who want a proven, full-featured solution for boosting AOV with bundles and recommendations, especially those needing review app integrations and support in multiple languages.

Kaching Bundles App & Upsells

Kaching Bundles App & Upsells helps merchants increase AOV by offering quantity breaks, product bundles, and upsell deals. The app supports unlimited bundle deals, multiple layout options, and extensive widget customization. Merchants can set up volume discounts and optimize the customer journey with a variety of display and design choices.

• Key Capabilities: Bundle recommendations, upsell, and volume discount features. Multiple layouts and robust customization are central strengths.
• Integrations: Checkout, Shopify POS, Shopify Admin, EComposer & Foxify, Hydrogen & 2048 Variants, Instant, Kaching Cart & Subscriptions, PageFly & GemPages, UpCart.
• Languages: Supports 9 languages, including English, French, German, Spanish, Italian, Dutch, Swedish, Turkish, and Portuguese (Brazil).

Pricing breakdown:

• Development stores: Free to install with unlimited features for development environments.
• Starter ($14.99/month): Up to $1,000 of additional revenue, unlimited bundle deals, full customization, live chat support.
• Scale ($29.99/month): Up to $5,000 of additional revenue, same feature set as Starter but higher revenue cap.
• Pro ($59.99/month): Up to $10,000 of additional revenue, all features included.

Pros: Extremely high number of reviews and a perfect rating, extensive customization, wide integration support, supports development stores for free, and “Built for Shopify.”

Cons: Pricing is based on additional revenue generated, which may affect fast-growing stores. Does not list features like AI-powered recommendations, analytics, or manual recommendation controls.

Verdict: Kaching Bundles App & Upsells is best for merchants focused on volume discounts and highly customizable bundle layouts, especially those who value strong integration with page builders and POS.

Essential Upsell & Cross Sell

Essential Upsell & Cross Sell delivers upsell and cross sell offers to lift AOV with a focus on frequently bought together, related products, and product recommendations. The offering includes product page and post-purchase offers, analytics, and translations. Cart page upsells are available on higher tiers.

• Key Capabilities: Frequently bought together display, related product suggestions, post-purchase offers, analytics, and translations (English only).
• Integrations: Checkout, Shopify Admin, PageFly Landing Page Builder.
• Languages: English.

Pricing breakdown:

• Free: Up to $100 additional revenue, product and post-purchase offers, analytics, translations.
• Starter ($9.99/month): Up to $500 additional revenue, same feature set as Free.
• Essential ($19.99/month): Up to $1,000 additional revenue, adds cart page offers.
• Professional ($39.99/month): Unlimited revenue, all offer types included.

Pros: Affordable entry pricing, full suite of upsell/cross sell placements, analytics and translation included, “Built for Shopify.”

Cons: Only supports English, integration list is relatively short, pricing is tied to generated revenue caps.

Verdict: Essential Upsell & Cross Sell suits merchants looking for an easy-to-use FBT and cross sell app with a simple pricing ladder, especially those using PageFly for landing pages.

GLO Color Swatch Variant Image

GLO Color Swatch Variant Image is specialized for increasing conversions by presenting product variants as color or image swatches. While not a traditional frequently bought together app, its ability to show variants in multiple display styles and on different pages can aid in cross selling and product discovery.

• Key Capabilities: Color swatch and image swatch display, variant previews, out-of-stock hiding, multi-language support, and the ability to show variants on collection pages.
• Integrations: Checkout, Shopify Admin, Globo Product Options, Page Builder apps, Smart Product Filter & Search.
• Languages: Supports 11 languages, including English, French, Chinese (Simplified), German, Italian, Spanish, Japanese, Dutch, Danish, Portuguese (Portugal), and Swedish.

Pricing breakdown:

• FREE: Unlimited products, color swatch, multi-language support, 1 product group & bundle combo.
• SILVER ($9.90/month): Adds image swatches, variant previews, and new display styles.
• GOLD ($19.90/month): Unlimited product groups and bundle combos.

Pros: Excellent for variant display and visual merchandising, wide language support, integration with filtering and options tools.

Cons: Does not offer traditional FBT or upsell features (like AI recommendations or bundle analytics).

Verdict: Best for merchants whose primary need is visual merchandising of variants to encourage selection and cross sell, rather than full bundle/FBT functionality.

Essent Cart Drawer Cart Upsell

Essent Cart Drawer Cart Upsell targets merchants wanting to increase AOV via a slide cart upsell drawer, sticky add to cart, and a reward bar. Its main strength is streamlining the checkout experience with incentives like free shipping goals and spend tiers.

• Key Capabilities: Slide cart drawer, reward bar, sticky add to cart, spend tiers, and free shipping goals.
• Integrations: Checkout, Shopify Admin, Bundles, Essential upsell, Gem pages, Markets, PageFly, Upsell apps.
• Languages: English.

Pros: Focused on optimizing the cart experience, integrates with major upsell and page-building tools, and “Built for Shopify.”

Cons: Lacks deep bundle recommendation and analytics features, supports only English.

Verdict: Choose Essent Cart Drawer Cart Upsell if your primary goal is to optimize the slide cart experience and motivate higher spends with reward bars and free shipping targets.

Upsell & Cross Sell — Selleasy

Upsell & Cross Sell — Selleasy is engineered to help merchants boost AOV with frequently bought together bundles and in-cart upsell offers. Its main features include upsell and cross sell offers, customizable widgets for a tailored look, and multi-channel integrations.

• Key Capabilities: Upsell, cross sell, customizable widget.
• Integrations: Checkout, Customer accounts, Shopify Admin, AppHQ Slide Cart, Conversion Bear, Geolocation, LogBase Store Pickup, PageFly.
• Languages: Supports 7 languages, including English, German, French, Spanish, Dutch, Portuguese (Brazil), and Chinese (Simplified).

Pricing breakdown:

• Freemium Tier I (Free): All upsell/cross sell features with style customization, support, and charges only above 50 orders/month.
• Freemium Tier II ($9/month): All features, 30-day free trial.
• Freemium Tier III ($19/month): Same as Tier II but for higher order volumes.
• Freemium Tier IV ($29/month): For larger stores, full feature access.

Pros: Customizable widgets, good language coverage, multi-channel integrations, and “Built for Shopify.”

Cons: Lacks bundled analytics and AI recommendation features found in top apps, feature set is more focused on core upsell/cross sell than bundles.

Verdict: Selleasy is a fit for stores looking for affordable, scalable upsell/cross sell tools with basic integration and customization needs.

WB: Frequently Bought Together

WB: Frequently Bought Together offers AI-powered product bundles and upsells to help increase AOV and sales. The app supports both automatic and manual recommendations, customizable widget templates, and a feature set designed for growing DTC brands. Merchants can offer discounts, use smart filters for targeting, and access real-time attribution dashboards.

• Key Capabilities: Frequently bought together bundles, upsell/cross sell, AI recommendations, customizable widgets, integration support.
• Integrations: Checkout, Customer accounts, Shopify Admin.
• Languages: Supports 16 languages, among the widest coverage in this list.

Pricing breakdown:

• Free: Up to 50 orders/month, full access to AI recommendations, bundle upsell, and templates.
• Premium ($17/month): Adds premium widget designs, new upsell placements, auto local currency, and priority support.
• Pro ($37/month): Checkout page upsells, custom design, developer code support, and onboarding assistance.

Pros: Advanced AI features, wide language support, custom design options, and support for order status/thank you page upsells.

Cons: Fewer integrations than some competitors, lower review volume, and less time on the market.

Verdict: WB: Frequently Bought Together is a strong choice for merchants focused on AI-powered recommendations and supporting a global audience, especially those wanting custom widget design and advanced targeting.

Buyer's Guide: Choosing the Best Shopify Frequently Bought Together App

1. AI-Powered and Manual Recommendation Capabilities

Look for apps that provide both AI-powered and manual recommendations. Automatic recommendations help you surface the right product combinations based on real customer data, while manual bundles give you control to curate specific product pairings for promotional campaigns or seasonal offers.

2. Integration Support

Consider which integrations matter for your store workflow—especially review apps, checkout, Shopify POS, and page builders. The more integrations an app supports, the easier it will be to maintain a cohesive customer journey with upsells, bundles, and social proof all working together.

3. Language and Locale Coverage

If you sell internationally, language support is critical. Choose an app that covers your key markets, not just English. This ensures your upsell and bundle offers are clear and compelling to every shopper, no matter where they are.

4. Analytics and Discount Flexibility

Analytics help you measure what’s working and refine your upsell/bundle strategies. Flexible discount types (percentage, fixed amount, etc.) let you experiment and optimize your offers for different products and audiences.

Final Recommendation

Every Shopify merchant has different needs when it comes to increasing AOV with bundles, upsells, and cross sells. If you’re looking for deep integrations, proven reliability, and a sophisticated mix of AI and manual recommendation tools, Frequently Bought Together CBB is the clear leader. Its advanced analytics, customizable widgets, broad language support, and strong review app integrations make it a fit for most stores—especially for those aiming to scale or operate internationally.

For merchants who want maximum customization of bundle layouts and quantity breaks, or who need tight page builder or POS integration, Kaching Bundles App & Upsells is a strong contender. If your needs are focused on variant display or cart drawer optimization, GLO Color Swatch Variant Image and Essent Cart Drawer Cart Upsell are more specialized options.

Ultimately, the best app is the one that fits your workflow, audience, and growth goals. For most merchants seeking the best Shopify frequently bought together app in 2026, we recommend Frequently Bought Together CBB for its feature depth, flexibility, and strong Shopify ecosystem support.

Install Frequently Bought Together CBB from the Shopify App Store