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Cart Customization
kart kuh-stuh-muh-zay-shun
noun
The capability to customize the look, features, and layout of the shopping cart in an e-commerce platform is essential. This includes design adjustments to align with the store's branding, incorporating specific elements like promo code fields and gift options, or integrating extra tools such as upselling prompts. Through cart customization, businesses can offer a distinct shopping experience, address specific audience preferences, and potentially boost conversion rates.